Internet Marketing Bootcamp 2010 Philippines

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What’s IM-BC?

The Internet Marketing Bootcamp 2010 is a collaboration project among three online friends namely: Anton Diaz of www.OurAwesomePlanet.com, Larry Gamboa of www.ThinkRichPinoy.com and Randy Manaloto of www.MyUSMailbox.com. We share a common passion of paying it forward and mentoring the next generation of Filipino Internet Entrepreneurs!

Background:

Internet Marketing will boom in 2011 in the Philippines. Pinoys are starting to realize that an Internet Business is very attractive because of the passive income potential, the low capital investment – high ROI business, and the ability to have time and mobility freedom.  However, there is a risk that we inherit the hype-up type of Internet Marketing in the US and pinoys might get disillusioned early on.

Objectives:

To launch the first Internet Marketing Conference of the Philippines (by the good guys)

In a way that,

1. It educates pinoys on the Internet Marketing foundation versus a pitch-fest seminar where they speakers would have a selling mindset.
2. It features only Internet Marketing practitioners who are running their own successful Internet Marketing business.
3. It would be divided into two parts – first day would focus on the Internet Mavens who would teach on the different Internet Business Models, second day would focus onHow do exactly do Internet Marketing.
4. It would be affordable to the target market focused on professionals and start-up entrepreneurs.
5. After the conference, we need to provide a support structure or continuity program at least for 90 days to ensure the success of the participants.

Such that we will be able to train the next generation of Internet Marketing entrepreneurs who will become the next Internet Millionaires in the Philippines!

Resource Speakers

Bo Sanchez, “Membership Site for a Cause”

Bo Sanchez is a bestselling author of 18 books.  He has spoken in 14 countries, including 36 cities in North America.  He leads 9 non-profit organizations and many small private businesses.  Six years ago, he went on the internet.  He started www.KerygmaFamily.com, an online community that meets the spiritual needs of its members through digital products and also raises P1.8M in donations every month for his various ministries and charitable organizations.  His weekly blog, The Bo Sanchez Soulfood Letter at www.BoSanchez.ph, reaches more than a hundred thousand subscribers worldwide.

Learn Bo’s business model! Discover how Bo uses the Internet to bring in Php1.8 million monthly  for Kerygma Family and Anawim.

Ian del Carmen, “Power Affiliate Marketing”

Ian del Carmen is the founder and CEO of Fireball Group of Companies (www.FireballOnline.com). An Internationally-acclaimed Internet marketing professional, he has been featured as a resource speaker in a number of Internet marketing seminars and events worldwide. He is the best-selling author of a number of books like “Crack the Secret Code,” “Rags to Dot Com Riches,” “iPad Riches,” “48 Hour Profit Plan,” and more.

A College undergraduate, he started doing business online from his own bedroom in 2006 and in less than a year, he proved that anyone can be a self-made Internet millionaire using the power of the Internet as featured on the front page of the Philippine Daily Inquirer. In 2008, he bested thousands of Internet marketing professionals from across the globe being the first and only Filipino winning the top place in the “Biggest Internet Marketing Challenge” aside from always being in the top place in affiliate marketing competitions making him one of the very few power affiliates in the world. He is awarded the Certificate as a Certified eMarketing Consultant (CeMC) by the Internet Marketing Standards Board which he considers as his College diploma he earned not from school but from actual business experience.

Larry Gamboa, “Real Estate Membership Site”

Larry Gamboa is a Doctor of Business Administration from the University of Michigan, who found learning accounting and the internet, dull and difficult. The fact that he was such a poor student of the subject (even as an undergraduate in De La Salle College and even when he won a Fulbright Grant to study in the United States) caused no noticeable damage until he went into business for himself.

Larry joint ventured with Washington Sycip of SGV and William C. Byham of Development Dimensions to launch SGV-DDI. After 10 years of maaging this superb Training and Consulting Company, Larry sold his shares to SGV, and says, “surprisingly I made a lot of money.” Larry wonders, “if I were financially literate, could I have made more money or should I have sold my shares at all?”

Larry believes there must be thousands of guys like him who need to get a positive working understanding of accounting, finance, and the internet, but who are not likely to do so from a standard textbook classroom approach.

He has put together three business so far (managing two) and Larry is still aiming to take one public, possibly with the help of the internet. Larry says “I have made and lost just about enough money to have the requisite humility and pride to write “Think Rich, Pinoy!”

Although he is a bookworm, “Think Rich, Pinoy!” is not an academic book. It is written for folks in the thick of battle (struggling to get out of the rat race), for people who are interested or involved in business, and for those who need to understand how accounting and the internet can benefit them — corporately, spiritually, personally.

Ken Tan, Paypal Singapore, “Using Paypal as a World Currency”

Ken manages business development initiatives for PayPal in SEA and as part of his BD plans, Ken has been identifying win-win partnerships for PayPal with various Marketplaces, Payment Solutions Providers and Carts Providers in this region.  Ken spend the last 15 years of his career managing channel partnerships for IT companies like Cisco Systems and Internet companies like Yahoo SEA and Friendster Inc.  In the course of his career, Ken travels extensively across APAC and is no stranger to Philippines having bee working with many channel partners here throughout his career.

Ken brings along insights into the regional ecommerce developments and the challenges faced by each country and how PayPal is set up to address these challenges and facilitates ecommerce growth in SEA.  Ken is based in SG and educated with a business bachelor degree in the National University of Singapore and a Business Master degree in the Nanyang Technological University.

Brad Geiser, “Social Media for Business”

rad Geiser is a leading social marketer in the Philippines, at the helm ofGeiserMaclang Marketing Communications, Inc. As a company, GeiserMaclangis known for their social marketing and PR strategies applied across differentindustries–from young niche brands to well-loved market leaders. It is thefirst Filipino member Word-of-Mouth Marketing Association in Chicago andis recognized by various award-giving bodies, both locally and globally. Mostnotably, GeiserMaclang is known for developing the award-winning Tobleronecampaign, which won the Global Best Practice in Marketing from Kraft FoodsWorldwide–a first win Asia Pacific and a first for a PR-led marketing program;GeiserMaclang is also the only PR Agency to be named finalist in the TambuliIMCEA Agency Effectiveness Award, against a number of established advertisingagencies. Recently, GeiserMaclang also played a critical role in developing theviral social media component of the Lola Techie campaign for BayanDSL whichwon a slew of awards including the Gold Award in Shanghai, China for the MostEffective Use of Interactive Marketing in the Asia Pacific Advertising & MarketingEffectiveness Awards.

John Stauffer, “360 Degree Marketing in the Digital Age”

John is a Regional Digital Strategist with the 360° Digital Influence Group at Ogilvy. His experience is in the technology and B2B sectors, having recently developed and executed social media strategies for IBM,Ford, and DuPont.

Aileen Apolo, “Search Dominance & Google Search Best Practices”

Aileen Apolo is the country consultant for the Philippines of Google Inc.

A long-time marketing practitioner, Aileen has been involved in marketing and business development of technology products for more than 11 years. She is an experienced marketing and sales manager skilled in developing and implementing marketing, communication and strategic business plans and campaigns that produce results and increase sales and profits. Skilled in product and brand development, training, sales management, business development, market research and profiling.

In 2001 she finished her Masters in Business Administration at De La Salle University (Professional Schools Inc., Graduate School of Business). After finishing her masters degree, she joined One Hundred Services Inc. as Product Manager of Global Trade Directory Philippines, a directory affiliated with the World Access Network of Directories (WAND Inc.) and later on was moved to become Marketing Manager of Non-Print Products (web and mobile) at the Directories Philippines Corporation. At DPC she was deeply involved in integrating the online yellow pages into the operations of the yellow pages publisher and later on successfully launched LUK4 and E-Yellowpages. Prior to joining Google in 2006, she also did consultancy work for Dream Satellite TV, ABC 5 and DMCI Homes.

Upon graduation in 1997 from De La Salle University with bachelor’s degrees in AB-Political Science and BS-Legal Management she joined the largest mobile telecommunications company in the country, Smart Communications. Aileen was deeply involved in breaking in the newest product offerings to the market as part of the market development team. After leaving Smart in 1999, she moved on to become the Marketing and Finance Manager of Center Mart International, a manufacturer-exporter-retailer of marble inlaid furniture and houseware. Utilizing both traditional and new media marketing strategies which generated 79% export and 21% domestic sales.

In her spare time she loves to tinker with Web 2.0 applications and has a multitude of blogs which can be found at AileenApolo.com.

Anton Diaz, “How to Monetize Your Passion online & offline”

Anton worked for the biggest multinational company in the Philippines for almost 13 years, straight out of college, before becoming a full time Online Entrepreneur. He was the Chief Information Officer of Procter & Gamble Philippines when he finally quit his day job and decided to take his blog, Our Awesome Planet, to the next level.

Our Awesome Planet, which he started in 2005, is a respected food and travel blog in the Philippines with over 12,000 hits per day and 5,500 readers, and is still growing. His advocacy is to promote Philippine tourism  by sharing his “Food and Travel Secrets in the Philippines” and to inspire Filipinos to realize that living in the Philippines is truly awesome!

At present, he also teaches Professional Blogging and Internet Marketing at the Asian Institute of Management and conducts a 90-day coaching program called Maven Secrets.

Randy Manoloto, “From USA, to the Philippines – the ‘Last Mile’ Delivery Fullfillment Challenge.”

Randy Manoloto is the founder and president of MyUSmailbox Corp, a “Final-Mile Delivery Fulfillment company” that provides a US Address to Philippine-based residents and freight forwards the mails and packages here in the Philippines on a timely basis, quickly and securely. He previously worked for IBM World HQ(NY, USA) as a Systems Analyst and IBM Asia-Pacific (Tokyo) as Marketing and Systems Integration Country Support before returning back to Manila to start his own businesses.

He is a BS Management Engineering graduate of Ateneo de Manila University and an undergraduate of Ateneo Law School and MBA-Regis/Ateneo Program. A serial entrepreneur by heart, his business endeavors encompass real estate, manufacturing, trade show management, magazine publishing, internet e-commerce trading, and import & export.

Event Schedule

TRAINING INVESTMENT:

Internet Marketing Boot Camp (IM-BC) 2010
Learn the Secrets to Dominate Your Market Through the Internet from the Good Guys
July 29-31, 2010 | 8:30am to 4:30pm | Dusit Thani Manila

Registration Rates and Inclusions:
One day Bootcamp: P5,977 + VAT
Day 1 & 2 Boot Camp: P 10,977+vat
Day 3: Hands-On Workshop: P 2,977 +vat

BONUSES:

All participants get the following for FREE!
1. USMailbox.com 6 months Subscription (valued at P3,240)
2. ThinkRichPinoy 6 months Gold Subscription (valued at P2,700)
3. Maven Secrets Online 6 months Subscriptions (valued at P7,290)

Total Bonus worth P13,230 for all paid Attendees!
Surprise Bonus: (worth P45,000+)

Reserve your Seats!

Email sales@fireballonline.com with the list of attendees and we will send you an online payment page to reserve your seats…

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